Solution Overview

Loyalty & CRM

48% increase in revenue

Maximising Customer Engagement

38% increase in transaction values

Personalised Engagement at Scale

73% increase in Loyalty transactions

Driving Loyalty with Data

In today's competitive landscape, COGITAIT helps businesses build personalized customer campaigns that drive loyalty and increase revenue. Our AI-driven solutions enable businesses to understand customer behaviour, reduce churn, and increase engagement through tailored offers.

Loyalty Built on Precision, not guesswork

In the battle for customer attention, mass messaging no longer cuts it. At COGITAIT we use advanced AI and machine learning to power hyper-personalised engagement at scale, turning one-size-fits-none marketing into precision-crafted offers that actually resonate. From fast food to retail, we help brands re-engage dormant customers, drive up loyalty transactions and boost lifetime value. It's not just retention - it's revenue acceleration, backed by measurable impact and real-time responsiveness.

Maximising Customer Engagement

Customer loyalty is constantly challenged every day so businesses must connect with customers on a deeply personal level. COGITAIT's Campaign as a Service empowers loyalty-driven sectors to foster this essential connection. We conduct comprehensive segmentation using two robust models - the Responder Model predicts purchasing propensity, while the Recommender Model delivers tailored offers by segment, even reviving dormant customers with value-for-money offers to prevent churn.

Personalisation at Scale

In a world inundated with thousands of daily messages, COGITAIT harnesses the power of AI to humanize big data. We craft bespoke messaging and offers tailored to individual customers, making recommendations feel like they come from a friend. This personalized approach reduces waste and ensures every customer interaction is relevant and impactful. We achieved a remarkable 38% increase in transaction value for one of the world's largest QSR players.

Driving Loyalty with Data in Retail

Leveraging AI with historical purchase data, we boosted our client's loyalty transactions by an impressive 73%. Through campaigns driven by personalised customer insights, we delivered tailored offers that re-engaged dormant customers and elevated overall transaction values. This is more than just data - it's transformative growth powered by precision-driven customer engagement that delivers measurable ROI.

Case Studies

Real-world results from our partnerships

Retail Chain: Personalized Marketing Campaign

We helped a national retail chain implement a personalized marketing system that resulted in a 73% increase in transactions among targeted customers and a 48% increase in revenue from those transactions. The system analyzed purchase history, browsing behavior, and demographic data to deliver highly relevant offers to each customer.

73%Transaction Increase

48%Revenue Growth

Subscription Service: Churn Reduction

For a subscription-based service provider, we developed a churn prediction model that identified customers at risk of cancellation with 82% accuracy. By implementing targeted retention strategies for these customers, the client reduced their monthly churn rate from 5.2% to 2.8%, resulting in millions in saved annual revenue.

82%Model Accuracy

Reduced Churn2.4%